I’ve been an advocate for building team culture and strategy for over 15 years. Most recently at Google and YouTube as a Creative Partnership Exec, I consulted and crafted strategies for the largest brands in the world. Additionally, I developed talent at Google as an internal GROW coach.

While collaborating with dynamic creative teams, I recognized a crucial need that resonated with my own experiences…to foster alignment between executives who talk business and creatives who speak the language of innovation.

With a deep understanding of the unique challenges faced by creative minds in corporate environments, I navigate the delicate balance between the flow of creativity and the structure of business demands.

I work with creative visionaries at every level—from emerging talent to industry leaders. Whether you're an artist, executive or founder, I'll help you step into the next level of your career.

Hi, I’m Sana Afzal.

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